What Makes PBL Cosmetic Tubes So Popular?

Last updated: 21 May 2021  |  980 Views  | 

What Makes PBL Cosmetic Tubes So Popular?

PBL cosmetic tubes have emerged as the number one choice for the vast majority of cosmetics manufacturers around the world. You'll find these tubes being used as packaging for facial cleansers, suntan lotions, hand sanitisers, moisturisers and almost any liquid or gel application you can imagine. 

But what are the aspects that put PBL cosmetic tubes in the number one spot ahead of glass and metal packaging? We'll take a look at what these modern plastic packages offer over the traditional competition, and show you why it simply makes better sense to package your products in PBL cosmetic tubes.

Plastic Versus Metal

The two most used materials before plastic tubes came along were glass and metal. The metal tubes of old served as the design models for the modern PBL cosmetic tubes. These tubes had the same circular cap on one end and a flattened seam at the other end. 

But metal is much heavier than plastic. Although the weight difference wasn’t noticeable to the consumer, it was enough of a difference to add up to a much more expensive product when shipping in bulk. 

Metal tubes would also buckle and wrinkle up when they were being used. Everyone remembers the rolled and scrunched-up metal toothpaste tubes that were on the sides of sinks in every household. And while this was of little concern to the product users, it wasn't ideal for displaying the manufacturer's logo and the information on the packaging. 

Metal also wasn't a suitable surface for graphics and printing. It meant that a paper or plastic cover was often overlaid on the metal tube to serve as a better surface for printing, and this added another step to the manufacturing process.

Plastic Versus Glass

Glass jars and tubes continue to be phased out in the cosmetics industry. Although glass packaging lends a certain cachet to upmarket products, the weight adds significantly to the shipping costs. The fragility of glass also causes a lot of wastage in the manufacturing and shipping processes.

This material also usually requires a paper or plastic overlay to be attached to the glass surface, as the glass is too smooth to print on.

Plastic Solves Problems for Manufacturers and Consumers

PBL cosmetic tubes solve many problems for manufacturers that used to use glass and metal packaging. 

In the manufacturing process, plastic presents a tactile surface that is excellent for printing vivid graphics. The plastic itself can also be dyed in a rainbow of colours. 

During the shipping process, losses caused by broken or damaged products took a nosedive as the PBL cosmetic tubes proved to be extremely durable. The lightweight quality of this packaging also served to slash shipping costs and make the products more affordable to consumers. 

Ultimately, the weight of the products, as well as the attractiveness of the packaging as a whole, became the main selling point for consumers, and the clear favourite over metal and glass. The next time you’re shopping for your scrubs, lotions and other liquid and gel products, try some packaged in PBL cosmetic tubes and see how light, attractive and easy they are to use.

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